According to research company Nielsen, covered 5000 iPad users, a third of the holders of the device never have downloaded even one application (app), whether paid or free.
Since the debut of the tablet at the beginning of April to the last financial quarter, Apple sold about 7.46 million units. According to Nielsen, 2.5 million of them are not used for applications.
However, that hardly bothers Apple too much – the average price of the towable applications iPad is 4.49 dollars, and if those 2.5 million users have downloaded at least one of them, the amount collected would be less than $10 million. Of these, however, Apple would receive around 3 million. However, this is a drop in the sea for the corporation, which reported revenue of 20.34 billion dollars last three months, which equates to over $ 4billion net profits.